Blog

Notes on building software, solo.

Practical writing on automation, AI, and the studio model — what we're learning as we build a portfolio of apps with a team of one.

Five stacked layers beside the words 'The stack is the strategy.'
June 27, 20267 min read

The solo founder's stack: the tools we use to run a software studio of one

The complete stack a solo founder needs to build, automate, and grow a portfolio of software alone — Build, Automate, AI, Observe, Distribute. The tools, the data behind them, and where to start.

A constellation of connected nodes beside the words 'Build like a team of one.'
June 20, 20268 min read

How a solo founder can build like a team with AI and automation

AI and automation have collapsed the gap between one person and a small team. Here's how a solo founder ships and runs a portfolio of software without hiring — what to automate, what to keep human, and why the leverage compounds.

A green heartbeat line over the words 'Did the work actually happen?'
June 13, 20267 min read

Monitoring n8n workflows in production: uptime, alerts and backups

n8n is powerful, but a silently broken workflow can break your business. A practical guide to monitoring, alerting and backing up n8n in production — and why 'is the server up?' is the wrong question.

A glowing purple funnel beside the words 'Own the audience.'
June 6, 20267 min read

Video funnels: how creators turn views into an audience they own

Views are rented attention. A video funnel converts that attention into emails, sales and bookings you actually own. Here's how video-first funnels work — and why owning the audience beats renting reach.